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Kallakurichi, 16thMay 2026: Jos Alukkas, a trusted name in quality, innovation, and contemporary jewellery in India, has inaugurated its grand 66th showroom in Durugam Road, Kallakurichi, further reinforcing its presence in Tamil Nadu.
The new showroom was inaugurated in the presence of C. Arul Vignesh, MLA Kallakurichi, R. Subrayalu, Chairman, Kallakurichi Municipality, K. Abdul Rasak, Vice Chairman, Kallakurichi Municipality, brand ambassador and celebrated actress Keerthy Suresh. The grand occasion was also graced by Managing Directors Varghese Alukkas, Paul Alukkas, and John Alukkas.
Designed to offer an elevated jewellery shopping experience, the store features one of the largest collections of BIS HUID-certified gold jewellery, the largest collection of international certified diamond jewellery, and the latest designs in platinum and silver jewellery. In addition to these specially curated pieces, customers also enjoy safe and secure gold advance plans adding greater value for every purchase made.
Speaking on the grand launch, John AlukkSas, Managing Director, Jos Alukkas said, “We are elated to launch our new store in Kallakurichi and welcome jewellery enthusiasts to experience the exquisite range of jewellery curated here. The collection at Kallakurichi showroom has been specially crafted to cater to the evolving design preferences of customers. The new showroom aligns with our larger efforts of bringing premium jewellery shopping experiences closer to customers. Tamil Nadu has been an integral part of Jos Alukkas’ growth and the support from its people has been truly invaluable.”
Speaking on the launch, actress Keerthy Suresh said, “It is an honour to be a part of Jos Alukkas family and witness yet another growth milestone. The brand continues to grow from strength to strength. Jewellery has always been closely tied to our traditions and celebrations, while also reflecting personal style. Jos Alukkas rightly captures this essence and brings together craftsmanship, elegance, and choice to create an exclusive range of internationally certified diamond jewellery.”
